1. Collection and processing of data
1.1 Web server log files
Your browser transmits the following data, as long as nothing has been disabled by you:
- Browser type and version
- Operating system in use
- Referrer URL (the previously visited page)
- Hostname and IP address of the accessing computer
- Time of the server inquiry
The data transmitted by your web browser is automatically compiled and stored by us. This is done using server log files as well as by the content management system in use. This data is not merged with other data sources and will be deleted after a few days provided that their further storage is not necessary for evidence purposes (e.g. prevention and detection of crimes).
This data processing is based on our legitimate interests according to Article 6 (1) (f) GDPR (processing of data for the fulfilment of contractual purposes or for the implementation of pre-contractual measures).
2. Transfer of data to third parties
2.1 Google Analytics
On the basis of our legitimate interests (i.e. our interest to analyse and optimize the use of this service according to Article 6 (1) (f) GDPR) this website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of Exasol Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google.
Please note that on this website Google Analytics code has been supplemented by “gat._anonymizeIp();” to ensure the anonymized collection of IP addresses.
Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en
Google is a certified company under the EU-US privacy shield and therefore guarantees to adhere to european data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Further information concerning data privacy can be found at https://www.google.de/intl/en/policies/Click here to opt-out.
2.2 Google Maps
On the basis of our legitimate interests (i.e. our interest to analyse and optimize the use of this service according to Article 6 (1) (f) GDPR) this website uses Google Maps API, a map service provided by Google Inc. (hereinafter: Google) to present an interactive map. Through the use of Google Maps, information concerning your use of the website (including your IP address) may be transferred to and stored on a Google server in the USA. Google may pass this information on to third parties providing the law permits it or insofar as third parties process this data on behalf of Google.
Under no circumstances will Google connect your IP address with other Google data. Despite this, it is still technically possible for Google to identify at least some individual users based on the data received. It is also possible that personal data and the personal profiles of users are used by Google for other purposes, over which we do not and cannot have any control. This, coupled with the fact that data is transmitted to the USA, is problematic for data protection reasons.
2.3 Google AdWords Conversion Tracking
On the basis of our legitimate interests (i.e. our interest to analyse and optimize the use of this service according to Article 6 (1) (f) GDPR) this website uses the online advertising program Google AdWords which includes a conversion-tracking functionality. The conversion tracking cookie is set when a user clicks on an ad delivered by Google. These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of this website while the cookie has not yet expired, then Google and Exasol can detect that the user has clicked on the ad and was redirected to this page. Each Google AdWords customer gets a different cookie. Therefore, cookies cannot be tracked throughout the websites of AdWords customers.
2.4 Google AdWords Remarketing / Google Tag Manager
On the basis of our legitimate interests (i.e. our interest to analyse and optimize the use of this service according to Article 6 (1) (f) GDPR) this website uses Google Remarketing and the Google Tag Manager. This is a service provided by Google Inc. (“Google”). Google uses so-called “Cookies”, which are text files stored on your computer, to help analyze how you interact with the website. The information about your use of this website (including your IP address), which generated by the cookie, will be transmitted to a Google server in the USA and stored there. Google will then delete the last three digits of the IP address so that a clear IP allocation is no longer possible. Google adheres to the data protection provisions of the “US Safe Harbor” agreement and is registered with the “Safe Harbor” program at the US Department of Commerce.
Google will use this information to evaluate your use of the website, compile reports on website activity for website operators and provide other website and internet related services. Google may also transfer this information to third parties provided that it’s required by the law or to third parties who process the information on Google’s behalf.
Third-party providers, including Google, display ads on websites on the Internet. Third-party providers, including Google, use stored cookies to show ads based on previous visits of a user of this website.
By using this site, you agree to the processing of your data by Google in the manner described above and for the aforementioned purpose. The data collection and storage can be revoked at any time with a future effect. For more information about Google’s policy, please click here.
We use the services of HubSpot Inc., 25 First St., 2nd floor Cambridge, Massachusetts 02141, USA (“Hubspot”), based on our legitimate interests according to Article 6 (1) (f) GDPR, to collect statistical information about the use of our website and improve our services accordingly as well as to provide downloads of white papers, ebooks and similar materials plus as well as to operate email marketing.
Hubspot is a certified company under the EU-US privacy shield and therefore guarantees to adhere to european data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TN8pAAG).
2.5.1 Processing of personal data as part of the registration process
If you register for a download, the registration form will ask you to agree to the processing of your personal data. You can click here to view the declaration of consent which must be accepted as part of the registration process.
Hubspot uses so-called “Cookies”, which are text files stored on your computer that help analyze how you interact with the website. The information about your use of this website, which is generated by a cookie, will be transmitted to Hubspot’s server and stored there. On behalf of the website’s operator, Hubspot will use this information to evaluate the use of the website by registered persons and to compile reports on website activity. No data about the website activities will be collected from site visitors who did not register with their personal information.
On the basis of our legitimate interests (i.e. our interest to analyse and optimize the use of this service according to Article 6 (1) (f) GDPR) this website uses Hotjar, a web analytics service of Hotjar Ltd., Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta (“Hotjar”). This service records visitors of our Website and their behavior on an anonymized basis. In this way a protocol is created, which e.g. shows the movements or the clicks of the mouse, to show ways of improving the Website (e.g. performance, Visitors’ experience). Hotjar uses “Cookies”, i.e. small text files that are stored by your browser on your computer, which allow an Analysis of the Use of the Website. To eliminate direct reference to persons the IP addresses are processed and stored only in an anonymized way. Furthermore, information about the operating system, the browser, links, geographic origin (solely the country) and type of the computer will be evaluated only for statistical purposes. This information is not passed to Third Parties by us or Hotjar. You can disable this recording on all websites using Hotjar by setting the DoNotTrack header in your browser. You can find further information at www.hotjar.com/opt-out.
On the basis of our legitimate interest (i.e. our interest to attractively and userfriendly design our service according to Article 6 (1) (f) GDPR) our website uses plugins of YouTube (YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA), a service operated by Google. If you visit one of our pages that include YouTube contents, a connection to a YouTube server is established from your computer. Hence, the YouTube server is notified, which of our pages you visited.
If you’re logged in to your YouTube account, YouTube allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
Further information about handling user data can be found in the data protection declaration of YouTube under https://www.google.de/intl/de/policies/privacy.
2.8 Adobe Typekit
Adobe is a certified company under the EU-US privacy shield and therefore guarantees to adhere to european data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TNo9AAG&status=Active).
2.9 LinkedIn Conversion Tracking
LinkedIn is a certified company under the EU-US privacy shield and therefore guarantees to adhere to European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active).
3. Your Rights
You can also reach our data protection officer by letter:
For attention of the data protection officer
Neumeyerstraße 22 – 26
Further ways to get into contact with us can be found in our imprint.
Additionally, you have the right to rectification or erasure of personal data and restriction of processing and, if applicable, the right to data portability and, in case of assuming an unlawful processing, lodging a complaint with the competent supervisory authority (Bayerisches Landesamt für Datenschutzaufsicht, Promenade 27 (Schloss), 91522 Ansbach).
You can revoke consents at any time with an effect for the future.
4. Security Notice
We strive to protect your personal data by taking all technical and organizational possibilities into account, so that your information remains inaccessible to third parties. When communicating by email, data security cannot be guaranteed, so we recommend you to use letter mail for confidential information.
5. Restriction clause
Last modified: May 25, 2018