Is the pain of change greater than the pain of the same?
https://www.exasol.com/de/ressource/pain-of-change-greater-than-pain-of-same/For most people, the pain of change is greater than the pain of the same – even if the same doesn’t work for them What causes people to buy a new product or service, especially when they have already invested in a similar one? For example, let’s take the case of analytic database technology, a […]