Case Study

Wunderdata

Performance boost for data-driven start-up companies

The e-commerce and business intelligence specialist Wunderdata has developed a full-service solution for online retailers that automatically integrates data from a wide variety of sources. In order to prevail over well-established competitors, the young company relies on Exasol’s cost-efficient, high-performance analytic database solution.

Download success story

In the past, the average waiting time to process various data models was two hours. With Exasol, we have managed to cut it to 15 seconds.

Stefan Ladenthin, CTO at Wunderdata
Industry
Services
Application
Web Analytics: Ad-Clicks/Ad-Impressions
Database
Exasol
MySQL
BI Tool
Own application
ETL Tool
Own application

The Challenge

  • Complex queries placed too many demands on Wunderdata‘s previous database, so much so that testing new data models became impossible
  • ETL processes could no longer be prepared
  • Analyses had to be scheduled in advance

The solution

  • High performance, affordable database solution that offers low service-level costs
  • Long-term scalability
  • EXASOL’s cloud-based start-up program enables Wunderdata to use the right solution to power its BI analytics offering

Proven benefits

  • Back-end processes and data modeling have improved considerably at Wunderdata
  • Customers have also benefited from the improved front-end performance – all thanks to EXASOL
  • Wunderdata now gets more meaningful analytics by analyzing full sets of raw data – they also receive insights much faster than ever before
  • Now, customers can act fast and flexibly especially in the event of strong growth