Fast information is key to survival in the new-media sector. More and more is being monitored, controlled and decided in real time.
The in-memory analytic database from EXASOL optimises your customer retention management and supplies you with daily transparency about orders, investment, income and variances from plan and profit contributions.
Real-time analyses of internal and external information sources enable you to map your customers' usage behaviour and tailor your processes in a customer focussed and lucrative way. A valuable decision-making basis that will give you a decisive competitive edge.
”We were looking for a sustainable solution, which grows with us and with the data volume to be analysed, and EXASOL’s in-memory analytic database impressed us. The new database offers us this scalability at a reduced total cost of ownership.”
- Multi-layer ad hoc queries
- Optimal target-group targeting
- Simple long-term archiving
- In-depth analyses for measuring success
- Cost optimisation by using media more efficiently
- Maximum transparency in real time
- Great time savings for typical standard evaluations